Lead Generation: 101 ideas to “fill the funnel” for your sales team Posted on October 9, 2018
When I ask the question “who here thinks that they are really good at what they do?”, in 95% of cases ALL hands go up.
E.g. A plumber is good at plumbing or a doctor is good at providing good advice.
But when I ask the question “who here thinks they are really good at consistently finding new customers?”, the response is not as positive.
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It seems that most small business owners are good at describing what they do and even selling what they do – but actually finding the market can be the real challenge.
This is where lead generation is so important.
If I were to ask you right now, what are your top 10 lead generation tasks, what would you list?
But more importantly than the idea or what the activity is, how often or how consistent do you get to do it?
As Chartered Accountants and Business Coaches, the sheer volume of businesses we see means that after a while it becomes apparent which businesses will do well and the ones that won’t – in part this will come down to the individuals running it, but it will also have to do with discipline.
In fact something that we tell businesses is that success is not an “overnight” proposition – success comes from identifying 3 or 4 key disciplines then repeating them over time consistently and repetitively.
This month we are giving away 101 Lead Generation Strategies, ideas and guides to the first 10 readers that reply to this article.
These guides will be available via your own secure login to our website (valued at $499), where you will begin to see what other businesses have at their disposal when they are looking for new ideas and ways to grow.